As one of the world’s most extensive online travel organisations, Expedia is proactively handling the leadership issues stemming from rapid growth and management complexities. They have collaborated with Global Coach Group UK (GCG UK) for the 360 Feedforward Coaching programme. In this blog post, we examine Expedia’s leadership difficulties, why they chose coworker-involved coaching, the remarkable results of the coaching programme and the long-term impact on the organisation.
Leadership Issues at Expedia
Expedia has confronted numerous challenges due to its rapid growth and management complexities that arise when integrating businesses and managing teams globally. The company recognised the importance of adopting a consistent and efficient development methodology to address these emerging leadership issues.
Expedia needed to nurture leaders who could not only respond to evolving customer demands but also stay ahead of the ever-changing industry landscape. GCG UK’s 360 Feedforward Coaching offered an opportunity for these leaders to develop the necessary skills to deal with rapidly shifting market conditions.
Why Opt for Coaching Involving Coworkers?
Expedia’s core value of continuous improvement entails embracing a Test & Learn culture, adopting an iterative approach to leadership development. By involving coworkers in the improvement process, the 360 Feedforward Coaching programme provided by GCG UK resonates with Expedia’s Test & Learn strategy, offering a practical, data-driven, and on-the-job learning experience for leadership growth.
GCG UK’s Feedforward Coaching encourages leaders to seek regular feedback from coworkers, resulting in the elimination of flawed behaviours and reinforcement of effective leadership styles. This transparent, experience-based process syncs smoothly with Expedia’s data-driven, results-focused culture.
Outcomes and Impact of the Coaching Programme
Dominic Mellonie, HR Director at Brand Expedia Group, acknowledged that the partnership with GCG UK has been highly successful. The coaching programme helped leaders across four continents rapidly progress and grow, significantly benefiting from the transparent approach to feedback and strong commitment to coworker engagement.
A key outcome of the coaching programme has been the ripple effect across surrounding teams. As leaders excelled in their roles, lower-level employees followed suit, contributing towards overall company success. The improvements in leadership effectiveness translated into enhanced collaboration with external stakeholders, ultimately leading to better consumer and partner experiences.
The coaching process matched Expedia’s Test & Learn philosophy, arming leaders with the tools needed for taking informed decisions, embracing continuous improvement, and adapting rapidly to industry changes. With guaranteed results and evidenced growth, the 360 Feedforward Coaching programme played a crucial role in shaping the company’s innovative culture.
Collaborating with Global Coach Group UK
Dominic Mellonie praised the ease of collaboration with GCG UK, crediting their centralised organisation, transparent systematic process, and quantifiable, guaranteed results. GCG UK’s global presence and consistent development processes cater to Expedia’s requirements, enabling local managers to embrace leadership development initiatives.
Given the overwhelmingly positive experience, Expedia is contemplating expanding its relationship with Global Coach Group UK to continue delivering exceptional results for high-performing leaders across the company.
In Summary
The strong initial success of the partnership underscores the importance of adapting to global leadership challenges and the value of a well-implemented leadership development plan. By combining forces with GCG UK, Expedia has successfully paved the way for ongoing development and continued success in the highly competitive travel technology industry.
For a deeper understanding of Expedia’s experience and to learn more about their collaboration with Global Coach Group UK, you can read the full interview and case study here.
At Global Coach Group UK (GCG UK), we specialise in coaching managers to develop these crucial leadership skills and create a stronger organisation. For more information on how GCG UK can assist your leaders visit our Leadership Coaching page. Connect with our network of over 4,000 exceptional coaches to begin your leaders’ journey towards confident and effective leadership today.